Mercurial – One Page Parallax WordPress Theme

WordPress theme Collision:
Collision
Version:
1.1.0
Price:
40

Reviewed by:
Rating:
4
On November 4, 2013
Last modified:November 28, 2013

Summary:

The look and feel of the Mercurial One Page WordPress theme practically sells itself because it provides a really smooth and simple user viewing experience. Created by Collision, the theme is a quick and easy solution for building quick and easy presentation style websites commonly used by photographers, graphic artists and musicians to showcase their work. Its one page concept provides a nice lightweight layout style that enhances the overall experience.

Mercurial WordPress theme main page

The Mercurial WordPress theme is a one page, responsive parallax theme with liquid scrolling that is perfect for marketing websites, product presentations or portfolio showcasing. It is indeed one of the simplest ways to create modern mobile friendly designs in a versatile portfolio style format. Freelancers, graphic artists and web designers are among the many different small and medium sized business owners who would benefit from using this theme to showcase their products and services.

The theme comes with seventeen pre-made custom shortcodes and a variety of options for adding custom typographic effects, portfolios, skill bars, sliders, pricing tables, and so much more. If design was always this easy, everyone would be able to do it.

Designer’s View:

Contrary to popular belief, a designer’s job is not necessarily to create stunning websites, but rather to use design as a means to present them.

In this modern technologically advanced society, individuals can access information in a moment’s notice on a variety of different mobile devices from just anywhere in the world. As a result, people are looking to find information about a brand, product or service that is presented in a quick, informative and concise manner.  

Retina ready, responsive and parallax scrolling elements are the answer to today’s demanding designs and customizable easy to use themes are gaining huge momentum in design circles. Mercurial does a superb job by delivering the information in a highly illustrative, fast and reliable format re-affirming that it understands the needs of today’s modern designers and their audiences.

 

People Ignore Design that Ignores People – Frank Chimero


Mercurial Highlights:

The main focus of the theme is the seventeen flexible and simplistic customizable features and ready made pages that are conveniently located in the theme’s shortcodes and user dashboard. The shortcodes are pre made and easy to insert directly into each post or page by clicking on the shortcode tab in the page design toolbar and choosing the shortcode that you want to use.  Once chosen, you can add instant customizations to the code to produce the desired effect.

Mercurial Theme Shortcodes

Creative page design is the theme’s true hidden value.

As you can see in the image below, the contact form is presented vertically alongside the social media icons and company information which makes the call to action on this page look a whole lot less conspicuous. Individuals are being bombarded on a daily basis with list building and marketing techniques and designers need to find more creative ways of implementing them because users are becoming less and less tolerant of them.

Mercurial provides the opportunity to create more subtle and visually stunning ways of marketing products and services that both designers and users can appreciate.

The future of marketing is here and it begins with a one page full screen presentation website created with the Mercurial Theme.

Short Codes

One particular short code feature worth mentioning is the Team shortcode (page) which produces a page similar to the one in the image below. Cleverly designed, this page is an awesome and unique way to showcase team members or highlight individual success stories in your website or presentations. You can add your own customizations to give it a more personal touch or leave it as is, either way it is a really nice addition to the theme.

Team Page.


Blogging:

The blog and post page in this theme are fairly simple and only come in one layout style that does not include any sidebars or widgets, but it blends quite nicely into the overall theme and there are many customizable shortcode options such as large bold text titles to give it some added pizazz. This theme was not really intended for huge amounts of text or for blogging, irregardless, the blog is adequate enough. Designer’s tip: I would recommend putting the content into smaller more manageable paragraphs to continue the overall design’s simplistic look and feel.

Blogging

 


Portfolio:

The theme comes with a sortable large thumbnail portfolio that once again is easy to setup and customize in the theme’s dashboard using shortcodes.  Like the other pages in this theme, it is arranged quite nicely and has customizable features such as more colorful image backgrounds.

Portfolio


Full list of Features:

  • One page with parallax effect
  • Liquid smooth scrolling
  • Fully responsive
  • Retina display ready
  • Custom color/background on every front page section and on all the pages.
  • Shortcode based (create front page sections / pages easy using shortcodes)
  • 17 awesome shortcodes (columns, buttons, alerts, toggles, tabs, text types – for typographic effects, smart padding – for smart spacing, sliders, info columns, team, pricing tables, skill bars, portfolios, clients logos, social icons, twitter feed and contact form)
  • Full Localisation Support (contains .po/.mo files)
  • Post Format Support (Gallery, Standard, Video)
  • Extensive Documentation

Pricing:

2,172 purchases to date proves that this theme is a pretty good deal at 40.00. You can create a fully functioning mobile website in a matter of minutes using this theme which translates into a quick turn around period and huge return on investment for mobile web designers.


Conclusion:

The look and feel of this theme practically sells itself because it provides a really smooth and simple user viewing experience.  Created by Collision, the Mercurial One Page Parallax WordPress Theme is a quick and easy solution for building quick and easy presentation style websites commonly used by photographers, graphic artists and musicians to showcase their work.  Its one page concept provides a nice lightweight layout style that enhances the overall experience.

2013 Blogrid