Braxton is WordPress theme designed specifically for magazine style websites. It’s available on ThemeForest, where it clearly states the proud claim to fame of having been named as one of Forbes’ ten best paid WordPress themes for 2013.
It’s a very bold and modern theme. As is often the case, the theme developer has chosen fashion content as a way of showcasing the site design, and it’s fair to say that this is probably its most appropriate use. However, it would probably work for other topics with a little colour-tweaking, which is possible via the theme’s “custom colour picker.”
The Braxton theme is fully responsive for use across all devices, and retina-ready for great quality reproduction on high-resolution smartphones and tablets.
Resident Designer’s Opinion
“One of the reviews for Braxton on ThemeForest states that it compares favourably to fashion magazine’s sites, and we’re inclined to agree. Braxton is very bold and modern, and almost cries out to be viewed on the very latest retina display iPad!
We particularly like how much thought has gone into where webmasters would most likely choose to incorporate advertising blocks. There are some good spaces for ads incorporated in the page designs that could yield good income on popular sites without compromising the overall look and feel of the theme.”
Braxton is a magazine-style theme in the purest sense and doesn’t pretend to be anything else. The main homepage is very bold and designed to showcase great images.
There are a few different blog page layouts, all of which place emphasis on the graphical content.
As you can see from the above screenshot, and the one below, there are plenty of places in this theme design to easily slip in advertising.
Braxton has a large “footnote” area, which by default features various social media options and a tag cloud widget:
One feature we particularly liked in Braxton was “infinite scroll.” This continues to load more article content as readers scroll down, in the hope that they will remain on the site for longer.
The reactivity of the theme is another highlight. In the screenshot below, the text appears very smoothly when the mouse is hovered over the image:
There’s not an awful lot more to see of the Braxton theme. Beyond the ability to change colours and select featured posts and sliders, what you see is largely what you get. However, one couldn’t expect much more configurability from a site of this style.
ThemeForest’s full features list for Braxton is shown below:
- Compatible with WordPress 3.6
- SEO Optimized
- HTML5 & CSS3
- Translation ready (contains .po/.mo files)
- Child Theme ready
- Comes with XML dummy data (posts, tags, categories, menus, dummy images)
- Easy implementation with Google Adsense ads
- WordPress Featured Image support
- WordPress Custom Background support
- WordPress Custom Menu support
- Youtube, Vimeo, and Soundcloud integration
- No need for any additional plugins
- Custom Theme Options panel
- Custom CSS section in Theme Options so users will not lose custom changes to CSS when you update to a new version
- Built in Google Analytics support
- Facebook comments support
- Disqus comments support
- Optional homepage blog layout
- Free lifetime updates
- Mobile/tablet versions use “swipe” navigation for Featured Sldier
- Easy logo customization
- Threaded comments
- Ability to turn Featured Image on posts on/off
- Ability to turn social buttons on posts on/off
- Optional Author Info at the bottom of posts
- Optional Photo Credit overlay on Featured Images in posts
- Custom copyright/footer text
- Custom favicon
- In-depth documentation
- And much more!
The Braxton theme is priced at $45 on ThemeForest ($2250 for an extended license). On one hand, it’s incredible to think that you can get a site like this up and running for so little when it would have cost thousands just a few years ago. However, it’s important to note that Braxton is suited to (mostly) fashion magazines or blogs and is NOT a theme for an online shop.
However, it is a great theme for the money, and the well-thought-out ad spaces make monetization that little bit easier.
We really liked the Braxton theme. It’s not the most configurable theme out there, but at least it’s possible to have completely free reign over the colours, a feature some theme designers still neglect to provide.
Braxton’s design is, as we said in the introduction, most suited to fashion sites. But if that’s what you’re out to create, you could do far worse. Themes like this prove just how far WordPress has come, and the ability to use something “off the shelf” to create something that looks this professional pleases us immensely.